Optus Bolt Campaign

In Mid 2016 Optus launched the 'Stop at Nothing' campaign featuring 8 times Olympic Winner Usain Bolt.
The objective was to express Optus's relentless improvement through Usain.

Objective: Design a responsive one page campaign plus banners
My Role: UI Designer, Visual design

bolt design mockup 1.png

Optus had filmed their own episodes interviewing family and locals in Usain's home town 'Sherwood Content' in Jamaica. A promo shoot followed and I had the chance to use them in time for the campaign page and promotional material.